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Oral Care Market, by Product (Toothbrush, Toothpaste, Mouthwash/Rinse, Denture Products, Dental Accessories) – Global Revenue, Trends, Growth, Share, Size, and Forecast to 2022

HC332 July 2017 100+ FREE 10% CUSTOMIZATION

The Oral Care Market is gaining demand and increasing worldwide because of the growing awareness of dental hygiene and rise in demand of dental care equipment. Teeth are an important part of beauty and taking proper care of them ensures improved looks. People are getting aware about cosmetic dental treatment and importance of maintaining fresh breath which is some of the factors that are leading to oral care market growth. Cosmetic widening products are also widely being used which is contributing towards market growth. This report studies about the current and future prospects of oral care market.

The report tracks the major market events including product launches, technological developments, mergers & acquisitions, and the innovative business strategies opted by key market players. Along with strategically analyzing the key micro markets, the report also focuses on industry-specific drivers, restraints, opportunities and challenges in the oral care market. The scope of this report covers the oral care market by its major segments, which include the types, applications, and the major geographic regions.

KEY BENEFITS OF THE REPORT

  • In-depth analysis of the market ecosystem and its impact on the revenue growth
  • Understanding of the strategies that are being adopted by the key players in this market to stay competitive
  • Valuable insights into the key technological and market trends impacting this market

KEY PREMIUM INDUSTRY INSIGHTS

  • Higher occurrence of dental caries is contributing towards the oral care market growth. This is in turn growing the need for medicated oral care products and is anticipated to increase the market growth.
  • Increase in geriatric population and the availability of a variety of dentures worldwide is what is a major market driver. This group of people is likely to suffer from oral problems due to increase in bone loss due to ageing because of which a potential market growth is anticipated.
  • Innovation of new products and advancements in the existing products such as electric and battery-powered toothbrushes, dental floss, denture adhesive creams, chewing gums and so on, is leading to increased adoption of oral care products.

The oral care market is divided into four major geographical segments which are North America, Europe, Asia-Pacific, and the Rest of the World. The Asia-Pacific market is the most dominant region offering the highest growth opportunities. This is because of the rising population and rise in awareness of the oral health among the people. High incidence of dental caries in countries like India is driving the market growth of Asia-Pacific Region. Next in line is the Europe Region which is contributing significantly towards the market revenue because it considers oral diseases as a major problem. Also, the Europe region has high geriatric population; hence, it is taking all possible steps to deal with the problem opening opportunities for the market growth.  U.S. region is showing steady progress in the oral care market growth as there are people who wish to opt for new and advanced oral care products, such as electric toothbrush and new dental care products. The increase in presence of skilled dental hygienists in the U.S. region is also contributing towards market growth.

RESEARCH METHODOLOGY

The research methodology for Scalar Market Research’s oral care market report utilizes a combination of top-down and bottom-up research formats. Our primary focus on continuous market tracking, rigorous fact-checking, data-triangulation, and multiple layers of quality control ensures high-quality data that can be leveraged for actionable research insights.

To know about the assumptions considered for the study, Download PDF Sample.

MARKET SEGMENTATION

This report analyzes the oral care market by the following segments:

  • Oral Care Market, by Product 
    • Toothbrush           
    • Toothpaste
    • Mouthwash/rinse  
    • Dental accessories/ancillaries     
    • Others

KEY MARKET PLAYERS

Key players in the oral care market include:

  • Procter & Gamble
  • Johnson & Johnson Consumer Inc.
  • Colgate-Palmolive
  • GlaxoSmithKline
  • Church & Dwight Co. Inc.
  • Dr. Fresh, LLC
  • Dentaid
  • Lion Corporation
  • Sunstar Suisse S.A.

GEOGRAPHIC COVERAGE AND ANALYSIS

This granular market research report covers the following geographic regions in great detail:

  • NORTH AMERICA
    • U.S.
    • Rest of North America
  • EUROPE
    • France
    • Germany
    • U.K.
    • Rest of Europe
  • ASIA-PACIFIC
    • China
    • India
    • Japan
    • Rest of Asia-Pacific
  • REST OF THE WORLD
    • Latin America
    • Middle East & Africa

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  1. MARKET OVERVIEW
    1. Market Definitions
    2. Research Methodology
    3. Market Segmentation
  2. EXECUTIVE SUMMARY
  3. MARKET DYNAMICS
    1. Drivers
    2. Restraints
    3. Opportunities
    4. Premium Industry Trends
  4. INDUSTRY ANALYSIS
    1. Value Chain Analysis
    2. Technology Roadmap
  5. ORAL CARE MARKET, BY PRODUCT
    1. Segment Share
    2. By Product
      1. Toothbrush           
      2. Toothpaste
      3. Mouthwash/rinse  
      4. Dental accessories/ancillaries     
      5. Others
  6. ORAL CARE MARKET, BY GEOGRAPHY
    1. Segment Share
    2. North America
      1. By Regions
        1. U.S.
        2. Rest of North America
      2. By Product
    3. Europe
      1. By Regions
        1. France
        2. Germany
        3. U.K.
        4. Rest of Europe
      2. By Product
    4. Asia-Pacific
      1. By Regions
        1. China
        2. India
        3. Japan
        4. Rest of Asia-Pacific
      2. By Product
    5. Rest of the World
      1. By Regions
        1. Latin America
        2. Middle East & Africa
      2. By Product
  7. COMPETITIVE LANDSCAPE
    1. Market Positioning of Key Players, 2016
    2. Key Innovators
  8. KEY MARKET PLAYERS
    1. Procter & Gamble
      1. Overview
      2. Key Strategies
      3. Key Developments
    2. Johnson & Johnson Consumer Inc.
      1. Overview
      2. Key Strategies
      3. Key Developments
    3. Colgate-Palmolive
      1. Overview
      2. Key Strategies
      3. Key Developments
    4. GlaxoSmithKline
      1. Overview
      2. Key Strategies
      3. Key Developments
    5. Church & Dwight Co. Inc.
      1. Overview
      2. Key Strategies
      3. Key Developments
    6. Dr. Fresh, LLC
      1. Overview
      2. Key Strategies
      3. Key Developments
    7. Dentaid
      1. Overview
      2. Key Strategies
      3. Key Developments
    8. Lion Corporation
      1. Overview
      2. Key Strategies
      3. Key Developments
    9. Sunstar Suisse S.A.
      1. Overview
      2. Key Strategies
      3. Key Developments
  9. SCALAR 360 DEGREE MARKET PERSPECTIVE
  10. APPENDIX
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