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Oolong Tea Market, by Type (Ti Kuan Yin, Tung Ting, Formosa Oolong, Pouchong, Darjeeling Oolong, Others), End-User (Residential, Hotel & Restaurant, Café & Tea Station) – Global Revenue, Trends, Growth, Share, Size and Forecast To 2022

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Tea is an aromatic beverage prepared from cured leaves of Camellia Sinensis shrub native to Asia. It is the most widely consumed drink beverage in the world. Oolong Tea uses a process in which plant is withered under strong sun and oxidation before curling and twisting. Baking and Roasting process to make fine Oolong tea is considered an art and it is very much popular among Tea connoisseur. Oolong Teas are usually characterized by their geographical location with a vastly different profile like fruity, sweet, woody, roasted aroma or fresh bouquet aromas.

The report on the global Oolong tea market uses the top-down and bottom-up approaches to define, analyze, and describe the market trends for the next five years. The report also tracks the emerging applications, innovative technologies, and mergers & acquisitions. It also focuses on the growth drivers and restraints for the key market players during the forecast period.

KEY BENEFITS OF THE REPORT

  • In-depth analysis of the market ecosystem and its impact on the revenue growth
  • Understanding of the strategies that are being adopted by the key players in this market to stay competitive
  • Valuable insights into the key technological and market trends impacting this market

KEY PREMIUM INDUSTRY INSIGHTS

  • The key reasons driving the growth of the Oolong Tea market includes increasing the popularity of Oolong Tea, rising awareness of health benefits associated with the Oolong Tea and rising per capita income.
  • Demand from developed world is one of the key growth opportunity drivers for this market.
  • However, factors like availability of substitutes and high cost may hamper the growth of the Oolong Tea market.

RESEARCH METHODOLOGY

The research methodology for Scalar Market Research’s oolong tea market report utilizes a combination of top-down and bottom-up research formats. Our primary focus on continuous market tracking, rigorous fact-checking, data-triangulation, and multiple layers of quality control ensures high-quality data that can be leveraged for actionable research insights.

To know about the assumptions considered for the study, Download PDF Sample.

MARKET SEGMENTATION

This report analyzes the oolong tea market by the following segments:

  • Oolong Tea Market, by Type
    • Ti Kuan Yin
    • Tung Ting
    • Formosa Oolong
    • Pouchong
    • Darjeeling Oolong
    • Others
  • Oolong Tea Market, by End-User
    • Residential
    • Hotel & Restaurant
    • Café & Tea Station

KEY MARKET PLAYERS

Key players in the oolong tea market include:

  • Tetley
  • ESP Tea Emporium
  • R. Twining & Company Limited
  • The Republic of Tea
  • Harney & Sons
  • Generation Tea
  • Teavana
  • Mighty Leaf Tea Company
  • Bigelow Tea
  • Choice Organic Teas

GEOGRAPHIC COVERAGE AND ANALYSIS

This granular market research report covers the following geographic regions in great detail:

  • NORTH AMERICA
    • U.S.
    • Rest of North America
  • EUROPE
    • France
    • Germany
    • U.K.
    • Rest of Europe
  • ASIA-PACIFIC
    • China
    • India
    • Japan
    • Rest of Asia-Pacific
  • MIDDLE EAST & AFRICA
    • GCC
    • North Africa
    • South Africa
    • Rest of Middle East & Africa
  • LATIN AMERICA
    • Brazil
    • Rest of Latin America

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  1. MARKET OVERVIEW
    1. Market Definitions
    2. Research Methodology
    3. Market Segmentation
  2. EXECUTIVE SUMMARY
  3. MARKET DYNAMICS
    1. Drivers
    2. Restraints
    3. Opportunities
    4. Premium Industry Trends
  4. INDUSTRY ANALYSIS
    1. Value Chain Analysis
    2. Product Roadmap
  5. OOLONG TEA MARKET, BY TYPE
    1. Segment Share
    2. Type
      1. Ti Kuan Yin
      2. Tung Ting
      3. Formosa Oolong
      4. Pouchong
      5. Darjeeling Oolong
      6. Others
  6. OOLONG TEA MARKET, BY END-USE
    1. Segment Share
    2. End-Use
      1. Residential
      2. Hotel & Restaurant
      3. Café & Tea Station
  7. OOLONG TEA MARKET, BY GEOGRAPHY
    1. North America
      1. By Country
        1. U.S.
        2. Rest of North America
      2. By Type
      3. By End-Use
    2. Europe
      1. By Country
        1. France
        2. Germany
        3. U.K.
        4. Rest of Europe
      2. By Type
      3. By End-Use
    3. Asia-Pacific
      1. By Country
        1. China
        2. India
        3. Japan
        4. Rest of Asia-Pacific
      2. By Type
      3. By End-Use
    4. Middle East & Africa
      1. By Country
        1. GCC
        2. North Africa
        3. South Africa
        4. Rest of Middle East & Africa
      2. By Type
      3. By End-Use
    5. Latin America
      1. By Country
        1. Brazil
        2. Rest of Latin America
      2. By Type
      3. By End-Use
  8. COMPETITIVE LANDSCAPE
    1. Market Share Analysis, 2015 (%)
    2. Key Innovators
  9. KEY MARKET PLAYERS
    1. Tetley
      1. Overview
      2. Key Strategies
      3. Recent Developments
    2. ESP Tea Emporium
      1. Overview
      2. Key Strategies
      3. Recent Developments
    3. R. Twining & Company Limited
      1. Overview
      2. Key Strategies
      3. Recent Developments
    4. The Republic of Tea
      1. Overview
      2. Key Strategies
      3. Recent Developments
    5. Harney & Sons
      1. Overview
      2. Key Strategies
      3. Recent Developments
    6. Generation Tea
      1. Overview
      2. Key Strategies
      3. Recent Developments
    7. Teavana
      1. Overview
      2. Key Strategies
      3. Recent Developments
    8. Mighty Leaf Tea Company
      1. Overview
      2. Key Strategies
      3. Recent Developments
    9. Bigelow Tea
      1. Overview
      2. Key Strategies
      3. Recent Developments
    10. Choice Organic Teas
      1. Overview
      2. Key Strategies
      3. Recent Developments
  10. SCALAR 360 DEGREE MARKET PERSPECTIVE
  11. APPENDIX 
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